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But not all licensed or registered brokers or salespeople are REALTORS. The term REALTOR is a trademark identifying real estate licensees in Canada who are members of The Canadian Real Estate Association (CREA). REALTORS adhere to a strict Code of Ethics and Standards of Business Practice. The code of ethics is a firm set of rules, describing what kind of performance you have a right to expect from a REALTOR. It's your guarantee of professional conduct and the best in service.
That's why many buyers and sellers turn to a REALTOR. As a member of their local real estate board, REALTORS have their finger on the pulse of the housing market and are in daily contact with buyers potentially interested in your home. You can trust a REALTOR to protect your interests and to look after details. And all the while, you're an active partner in the process, working with a REALTOR, every step of the way. So the more you know about buying and selling homes, the better your working relationship with a REALTOR.
A REALTOR's commitment to high standards of professional conduct works to the advantage of buyers and sellers alike.
A REALTOR is knowledgeable about developments and trends in real estate. A REALTOR will get you the facts: comparable prices, neighbourhood trends, housing market conditions and more.
A REALTOR is committed to ongoing education to increase competence and effectiveness in real estate trading.
Every REALTOR has been trained and tested. And REALTORS are bound by a strict Code of Ethics and Standards of Business Practice that ensure fairness to all parties in a transaction.
A REALTOR's pledge is to be honest in disclosing property information and forthright in providing the facts needed to help you make one of the most important decisions of your life.
And remember, only a REALTOR, a member of The Canadian Real Estate Association, has access to the Multiple Listing Service®, Canada's most powerful real estate marketing system.
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